All advertisements
are accepted at a
flat rate of Rs.
108.00 per sq. cm.
(Rupees Ninety Eight
per sq. cm. only)
Colour
Advertisement
Rate
100% extra
Rates for
Special
position
Position
Minimum Size
Premium
Front Page
Ordinary
10cm X 8.2
cm
50%
Front Page
Solus
20cm X 12.4
cm
100%
Ear Panel
Per
Insertion of
Front Page
5cm X 5cm
1200.00
I&CA, Govt. of WB: Rs. 98.00 per
sq. cm. (through agency)
Rs. 83.00 per sq. cm. (Direct)
DAVP rate is Rs.
17.60 per sqcm.
*General Terms &
Conditions are
applicable.
Type of Printing
Web-offset
Height of column
54 cm.
Columns per page
8 columns
Width of Column
1st - 4.0 cm
2nd - 8.2 cm
3rd - 12.4
cm
4th - 16.6
cm
5th - 20.8
cm
6th - 25.0
cm
8th - 33.0
cm
7th - 29.2
cm
Material for B&W
Artpull / Artwork /
Positives / Digital
Media
Material for Colour
Set of 4 colour Positive
/ Digital Media
*Digital Media file
should be in 600 dpi &
in the following format
- .tiff, .eps, .pdf, .cdr
& .jpg.
In case of colour
advertisements, digital
media file should be in
CMYK mode. The font
should be embedded.
